Sample festival of museums marketing plan

This sample plan can be adapted to assist museums in reaching the Accreditation Standard section 9.2: To communicate effectively with users and potential users through a range of access, marketing and promotional activities

It provides an outline for adaption for museums wishing to develop a marketing plan.

Clicking the link on this page will allow you to download this resource as an XLS file.

Date created: 2015

Author: Museum Galleries Scotland

Publisher: Museum Galleries Scotland